ajabi and Teachable are for sure two of the most marketed solutions for starting an online learning business. 

We get why. They offer excellent features and apps, substantial sales and marketing support, and are easy to use. Isn't it what aspiring edupreneurs, online course creators, and even academies seek?

Yet, if you are here and thinking about whether or not to use Teachable vs Kajabi, you know that picking the right platform is quite a deal. 

Let’s dive deeper into the analysis of these two platforms and see key differences in features, pricing, and possible effects on your course.

Kajabi vs. Teachable: The main difference 

Analyzing the companies’ mission should be a good start for our Kajabi vs Teachable comparison. Why? It will show the vision and positioning of the platforms.

Let's begin with Kajabi. Its mission is to empower knowledge entrepreneurs who are serious about their business and help them become successful. 

In comparison, Teachable simply aims to empower creators and help them transform their knowledge into income. At first glance, their missions are very similar. Yet, have you taken notes? 

Kajabi focuses on entrepreneurship and business success, while Teachable puts the transformation of knowledge into income at the center. 

💡That's why Kajabi is known to be an all-around platform that gives you an online learning tool that does almost everything, whereas Teachable is excellent for a start, having a significant focus on content and support in monetization.

Kajabi vs Teachable: Overview

Kajabi review
Pros Cons
✔️ Easy-to-figure-out user interface
✔️ Powerful marketing and sales options
✔️ Live session feature
✔️ Course customization is on point
✔️ Course completion certificates are available
✔️ Great website builder
➖ High price and credit card required for a free trial
➖ Limited management and reporting features
➖ Little room for advanced customization
➖ Community as a separate product
➖ Does everything, but good not great

Note. Kajabi is one of the most popular options, but there are alternatives as well.

Teachable review
Pros Cons
✔️ Flexible course editor
✔️ Multiple content options
✔️ Powerful AI support
✔️ Affordable price compared to Kajabi
✔️ Unsplash and Circle.so integrations
✔️ Certificates and course compliance features
➖ Limited basic plan
➖ Transaction fees
➖ Minimal course customization features
➖ Lack of engagement tools
➖ Only multiple options quizzes
➖ Lack of management tools

Note. Teachable has some flows, why not check some of its alternatives here?

Teachable vs Kajabi: Key features comparison

Next, what is another criterion for choosing the learning platform to handle courses? Features and their development. 

They define the applicability of the product or how effectively you will be able to meet the rising needs of the learners and market.

Teachable vs Kajabi updates

First, let’s consider one of the indicators of product growth - updates. They show how products react to the market and answer creators' needs. 

In particular, Kajabi offers minor and significant monthly product updates, along with programs and cases on how to use the tools. The latest feature was presented in August - an AI assistant, Ama. At the same time, minor additions, like new metrics, integrations or buttons, are added to features regularly. 

Teachable has less regular updates. However, August, September and October of 2023 have provided several new significant features as well as powerful integrations. For instance, it has recently introduced an AI-driven Curriculum editor, added DropIn integration and significantly improved the comments section.

#1. Course creation and structure: Standard solutions 

Kajabi vs Teachable course creation

Why don't we continue with the product or course creation, the main feature of any LMS

If comparing Teachable vs Kajabi, both platforms provide an easy-to-use and intuitive drag-and-drop course builder. 

Kajabi allows the creation of 4 types of products: courses, coaching sessions or series of them, communities, and podcasts. In contrast, Teachable provides courses, coaching, membership, and digital downloads. The latter can be used as bundles for a sale.

What about course structure? Kajabi and Teachable have a common curriculum structure with modules and lessons and a valuable option to import content from other courses.

Notably, the first platform allows the creation of submodules, while adding quizzes is available only as a separate activity from lessons. 

At the same time, with Teachable, you can add quizzes only as an option within a lesson, which, in our humble opinion, is more organic for course creation. Also, Teachable offers a convenient "bulk edit" function, making editing duplicated or AI-generated programs easy. 

#2. Course content options: Significant section for Teachable vs Kajabi debate

Kajabi vs. Teachable content options

Even though Teachable brings more diverse and advanced opportunities, they both have a standard text editor. 

With Kajabi, you first pick media format, then, add text, and can upload downloads. And we would say that building a lesson with it is pretty simple, sometimes too basic. It allows adding only one media piece, either video or audio, for display. 

In contrast, Teachable uses a system of multiple blocks, giving you more flexibility and content variety (from audio files and banners to embedded pieces and custom code inclusion). You can edit the text in a new window, which is not a bad thing. Notably, a new integration with Unsplash allows you to add free and paid pics from the stock and make your course content more engaging. 

Lastly, the Teachable AI tool is actually more advanced, allowing generating a text in a text editor, making summaries, and assisting in quiz creation.

💡Highlight: eachable brings major advantages in regard to content variety, its creation, and management thanks to cool native integrations, video upload, and AI support; Kajabi is pretty basic in this regard.

#3. Engagement tools: Crucial aspect in Kajabi vs Teachable comparison

Kajabi vs Teachable engagement features

Unfortunately, neither Kajabi nor Teachable has many deep and collaborative learning tools. However, they do have proper features that can be used for discussion.

First of all, Kajabi has a powerful built-in feature - live sessions. It is ideal for Q&A, lessons, and lectures. It allows inviting up to 200 students and breaking them into groups inside the session. Also, you can make recordings, set specific dates for a session to reoccur, and add descriptions about the event.

Next, Kajabi offers community creation (as they acquired Vibely in 2022). You can use it specifically for the course or as a standalone product. Yet, know that it counts as one product regarding plan limits. How good is it? In addition to the feed and channels for posting and discussion, you can organize challenges, events, and leaderboards.

What can Teachable provide? As it updated its comments section opportunities, now, you can start discussions there, upload files, and have multi-level threads. 

💡Highlight: Kajabi brings more to the table, offering a powerful live session feature where students can engage in real-time within separate rooms, while its community feature is a decent standalone product. Teachable has a solid comments section for discussion but needs third parties for better engagement.

#4. Assessment and quiz options: No obvious winner 

Kajabi vs teachable quizzes features

We should divide assessments and quizzes in regard to these two platforms. 

Kajabi provides quizzes as a part of content to be added to a module or submodule. Via an easy quiz builder, you can create open, single, or multiple-choice questions or questions with images. The same applies to the Assessment feature accessed from the Students section. Students can also upload files as an answer. 

Kajabi offers grading options and automation upon the completion of the assignments. With it, you can set surveys and exams for the students. 

Teachable offers only multiple-choice quizzes. Due to the intuitive quiz constructor, they are effortless to create. Moreover, the AI tool allows you to generate quizzes based on module text materials. Grading is available under Pro or higher plans. 

#5. Drip scheduling and course compliance: Solid options from Teachable 

Kajabi vs teachable drip course

Any creator wants to control when the courses are delivered. For this reason, an LMS needs to have a drip course option. 

Both platforms allow setting a date or period after which the module will be available to the students. They can be turned on in a separate window or in a module settings. 

Nonetheless, we consider that Teachable features are a bit more advanced allowing to control to which students' the drip course will apply. Regarding course compliance settings, Teachable has separate settings to enforce video watching, lesson order or graded quiz completion.

With Kajabi, you can lock modules until a certain activity is completed. So, it can work as a course compliance method too. 

#6. Certification: Teachable brings more under Pro Plan

Kajabi vs teachable certification

Certificates serve as an indicator of knowledge and may be crucial for the learners in terms of skills showcase. It is especially true for bootcamps. Both LMSs offer decent options for generating certificates. 

You can issue Teachable certificates with the Pro plan. This platform offers several editable templates where you can change blocks. So, it gives you some freedom for customization.

In contrast, Kajabi has simpler certificate features, allowing you to customize only specific fields and logos. The good news is that an Accredible app works well with Kajabi. 

Both platforms use automation to deliver the certificates upon the completion of courses or quizzes. Kajabi is more flexible and can issue the document after almost any activity.  

#7. Reporting: Standard features and advanced heatmaps

Teachable vs Kajabi reporting

Comparing reporting of Kajabi vs Teachable features, we should say that they are quite similar. These platforms both offer such significant options:

  • Student reports: a critical space to see the completion rates and track student progress and activity.
  • Video heatmap: a practical feature to see how learners follow video lessons. 

Yet, Kajabi provides an excellent tag system for better management of student data, and its heatmap is more detailed and pleasing in terms of design. 

Teachable student reports are suitable for tracking completion and allow instructors to enforce the content. However, the reports should be accessed within each course separately.

#8. Course customization: Kajabi offers more flexibility 

Kajabi vs Teachable customization

If you want to make your course or coaching program visually appealing and connect it to your brand, we should say that Kajabi has some benefits in this regard.

In particular, Kajabi provides templates for the course theme, which saves time and can help creators differentiate from other edupreneurs. With them, Kajabi brings a builder that offers a customizable preset that can be customized, including sections, blocks, banners, sidebars, headers, and colors.

On the other hand, Teachable offers only two basic templates for your course page. Simultaneously, its customization opportunities are pretty basic. In the "Theme" section, you can add the school logo, favicon, thumbnails, and branding (under a Pro plan) and pick colors for the course theme. 

Notably, there is one great feature: custom text. With it, you can override default school text settings and translate it into another language.  

#9. Kajabi vs Teachable: Website builders that differ a lot

Kajabi vs teachable website builder

Also, Kajabi and Teachable are platforms that allow you to build your website for course sales.

Kajabi website builder is a profoundly more advanced tool, having numerous (40+) templates with worthy presets and sections. 

Its builder has flexible blocks for customization and related user experience. It brings the capacity to create blogs and additional pages apart from landing, checkout, or thank you pages. 

Teachable builder is standard, but easy to use. Creating a simple landing page with banners and key buttons will not be an issue. The same applies to a thank you page or products page. It is just not as advanced as Kajabi.

#10. Teachable vs Kajabi: Mobile app is a supplement

Kajabi vs Teachable mobile app

Both platforms offer great mobile applications to support learning experiences that should be effective if your students prefer studying via phone. 

Above all, the Kajabi app seems more advanced, being available for iOS and Android users. It brings more opportunities for students: mark posts as favorites, explore lessons and communities, and get updates and notifications. Creators can use AI to support the course creation. 

In contrast, Teachable is more of an addition to the main software. It is excellent for course browsing. However, it is available only for iOS owners, sends no notifications, and offers no branding.

#11. Kajabi vs Teachable: Integrations matter

Kajabi vs Teachable integrations

Comparing Kajabi vs. Teachable integrations capabilities, there is a significant focus on apps referring to Email Marketing, Sales, Analytics, and Member Experience. Most Kajabi native integrations relate to these areas; other apps can be integrated via Zapier or webhooks.

Simultaneously, Teachable provides a variety of useful add-ons to enhance the overall platform experience. Zoom, MailChimp, Zapier, Intercom, etc., are just a few of them. Besides, there is essential Unsplash integration for quick photo upload.

We would underline the integration with Cisco.so and the single sign-on option. Why? It brings a community area to the table that Teachable lacks so much. 

Note. Sid Yadav, the founder, and CEO of Cisco.so, is a former VP of Products at Teachable, implying products have strong ties.

Teachable vs Kajabi: Features for marketing and sales

Lastly, the features that make Kajabi and Teachable so popular refer to sales and marketing. And there, Kajabi has several powerful tools. 

Before all, both solutions offer standard and similar marketing tools such as coupons, discounts, upsells, affiliate programs, and product bundles. They are common for such all-around platforms. 

Notably, the difference lies in other functions. 

  • Kajabi has a powerful built-in email marketing tool with basic and custom email templates and broadcasts. (The Teachable tool is much more simple.)
  • Sales funnels are another advantage that Kajabi offers, allowing creators to build custom funnels or via templates and manage the inflow of learners. You can set notifications, opt-ins, and offers there. (Teachable brings no sales or marketing funnels feature.)
  • Kajabi offers a great variety of automation that can be used to send notifications or trigger a marketing campaign or event.
  • Teachable:pay feature is a distinct Teachable feature, the payment gateway, that allows you to schedule and accept payments and manage taxes for the creator.
💡Highlight: Kajabi seems to offer more advanced and varied marketing capabilities, which is understandable regarding its "all-in-one solution positioning." Teachable is doing well, having necessary integrations with ClickFunnels and email services, as well as a separate feature for payment.

Teachable vs Kajabi pricing comparison 

Teachable vs. Kajabi pricing comparison

Case #1. Creator with several groups just starting a business

First, let's examine which product will be more cost-effective for the creator just starting their journey. 

Imagine you have two courses with 25 people in each and 2 admins, meaning you will need a plan for 50 active users and 2 admins.

If you want Kajabi, you may take the Basic Plan

How much is Kajabi per month? It will cost $149 per month, offering 1,000 active users, 3 products, 3 funnels, 1 website, and only additional admin to the owner. 

Remember. If you want to create a joint community for engagement or additional materials, the community requires 1 product slot.

If using Teachable, you will likely pick the Basic Plan, costing $59 per month, offering 5 products and unlimited students, yet bringing no course completion certificates and grading features. Nevertheless, remember that under this plan, Teachable will take a 5% transaction fee from every student payment.

Note. You can integrate the Circle.so community feature using their Basic Plan for $49 monthly. In that case, you may pay $110 + 5% transaction fee

There is a $90 difference, not considering the 5% fee the platform will take for the service from each transaction. What are the Teachable vs Kajabi features comparison in that case?

Feature Kajabi Basic Teachable Basic
Transaction fee 0 5%
Analytics & Dashboards ✔️ ✔️
Certificate ✔️
Quizzes ✔️
Drip course ✔️
API access ✔️
💡Highlight: Teachable is a more affordable option for online course creators just starting, yet it comes with specific transaction fees (that may affect income) and limited functions. (If you sell premium courses, pick Kajabi or a Teachable plan without transaction fees).

Case #2. Group of creators starting an academy

Let's take a different scenario: imagine you are the creator wanting to create an academy with 225 active users (11 active groups with 25 students in each, 2 teachers, and 1 administrator)

If going with Kajabi, you will need to pick the Growth Plan, costing $199/mo, and offering 15 products and funnels, 10,000 active users, advanced automation, branding, and affiliate marketing. 

If using Teachable, you will likely pick a Pro Plan, costing $119/mo, offering 50 products to be published, 0% transaction fees, 5 admin seats, and advanced functions.

As a result, Teachable is $80 cheaper. However, what about the features they provide?

Feature Kajabi Basic Teachable Basic
Transaction fee
Analytics & Dashboards ✔️ ✔️
Certificate ✔️ ✔️
Quizzes ✔️ ✔️
Drip course ✔️ ✔️
API access ✔️ ✔️
💡Highlight: In this particular case, Teachable is a more affordable option, asking for no fees and offering its best content and drip course features. Yet, if you think about selling and marketing more to the audience, with Kajabi, you will pay more but are likely to earn more as well.

Kajabi vs Teachable Verdict: Which is better for you?

Based on Kajabi vs. Teachable analysis, we may say the following:

  • If you are looking for robust sales and marketing capabilities, rather than a more standard LMS with a variety of options, go for Kajabi.

Kajabi offers great products and is very flexible in customization. Yet, your course is unlikely to be advanced even with community and live session features. 

  • If you are seeking for a more affordable option with a greater course content variety and structure for learning, Teachable should be your choice.

It has more content options, offers advanced drip and course compliance courses, and offers an effective AI tool.

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September 14, 2023

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